Many patients are interested in cosmetic dentistry; you just have to know how to talk with them about it.
More in whitening: Free E-Book: Guide to Current Trends in Cosmetic Dentistry and Whitening http://bit.ly/1hEZhKx
In this video, Kevin Henry, Advanstar's group editorial director, talks to practice management consultant Gary Takacs about ways that dental practices can improve their whitening businesses and please their patients.
► See also: Interview: Discussing dental group practices and an upcoming summit with Dr. Marc Cooper
More Interviews
► Interview: Dentists are largest users of mercury
► Interview: How to get the best dental impressions with 3M ESPE products